According to Business Insider is Sweden the most creative country in the world, based on a research made by Martin Prosperity Institute. The study ranks 82 countries on their creativity.
It turns out that creativity is a driving force in the economy: the study found great correlations between creativity and economic progress, human development, and happiness, among other factors.
Each country is given a Global Creativity Index (GCI), which is based on three human factors: How technologically savvy are they? How capable is their workforce? And how open are they to new ideas? The list is dominated by the developed world, particularly Scandinavia.
Sweden gets the highest score/GCI ranking thanks to immense talent, top-five technological prowess, and the tolerance to fully embrace them both. Sweden got technology rank: 5, talent rank: 2 and tolerance rank: 7. The Global Creativity Index was 0.923
This is very interesting and rewarding to see, and we can all hope that it will help all Swedish companies to innovate, to design and to product develop better product and services, as well as that the Swedish politicians will create the best environment, both to live and to run business in.
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Claes Foxérus 0708-254400
Trendspotter and creative communicator; editor-in-chief at www.produktutveckling.nu and communication manager at Scalae AB.




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